Tourism Fiji will restructure its online training programme for tour operators, Fiji Matai Specialist Programme, and relaunch the same by mid this year or the first quarter of 2015.
Tourism Fiji chief executive, Rick Hamilton, said: “The Tourism Fiji Board feels the existing programme is outdated and does not meet the requirements of today’s travel trade.”
The relaunch will take place globally, although each programme will be minutely altered to suit tour operators of different countries.
Mr Hamilton was speaking at a roadshow in Delhi this week.
The roadshow was attended by 13 suppliers from Fiji, and witnessed the presence of a good number of travel trade delegates from Delhi and the NCR of Delhi.
The Tourism Fiji Board conducted the roadshow in Mumbai yesterday and in Bengaluru on February 5.
Campaign in India
Further, Tourism Fiji plans to undertake a joint promotional campaign with the Indian travel trade to further promote the destination.
Permanent Secretary for Tourism, Elizabeth Powell, said India is a promising market for them.
“We see a lot of potential in the Indian market and are keen to tap its outbound travellers.”
The past year, there were 40 per cent more Indian tourist arrivals in Fiji than 2012, taking the total number to 4000.
Ms Powell said Tourism Fiji expects an increased footfall from India, especially from the high-end segment.
“Among the tourist offerings of Fiji are beaches, scenic spots, jungles and adventure activities such as white water rafting and zip-lining,” she said.
Director North India, Ottila International Sanjiv Nangia described Fiji as a niche destination.
“It is making space in the Indian market because of its unique attractions,” he said.
“A lot of honeymooners are going to Fiji as its visa procedure is simple.
“Fiji has already implemented visa on arrival facility, though its airlines are a little expensive.”
Captain Cook Cruises Fiji sales and events manager, Zahid Khan, said: “We need to work more closely with the Indian travel trade industry.
“Presently, India’s contribution to Fiji tourism is very small.”